UX DESIGN PORTFOLIO · FABIAN WRIGHT

Designed for the human brain.

I design usable digital products by combining behavioral data and strategic storytelling, grounded in psychology.

View showcases

About me

FOUR DESIGN SNAPSHOTS

Product thinking in motion.

01 / Research

Signal from noise

Turning interviews and behavior data into product direction.

02 / Flow

Lower friction paths

Structuring decisions around attention, confidence, and recovery.

03 / Systems

Reusable clarity

Patterns that help teams design consistently and move faster.

04 / Trust

Honest interfaces

Explaining states, tradeoffs, and next steps without hiding complexity.

SELECTED WORK

Three showcases built around behavior, not decoration.

01 / Mobile app

An app designed to help users rescue struggling houseplants through behavioral nudges and intuitive care schedules.

02 / customer flow

Designing for high intent users in a local service experience. Streamlined user sign-up flow reducing drop-off by 40%.

03 / Growth UX

Creating a launch strategy designed to build awareness, validate demand, and establish an emotional connection with a new brand.

HOW I WORK

A psychology and marketing foundation shaped around attention, decision-making, and measurable product behavior.

A psychology and marketing foundation shaped around attention, decision-making, and measurable product behavior.

Research synthesis, journey mapping, interface design, prototyping, design systems, and product strategy.

Research synthesis, journey mapping, interface design, prototyping, design systems, and product strategy.

Design should reduce friction, build trust, and make complex systems easier to understand under real-world pressure.

Design should reduce friction, build trust, and make complex systems easier to understand under real-world pressure.